AI image generation

Need a background, an illustration or a b-roll still that doesn't exist in your footage? Generate it without leaving the editor. Inwista's image generation lives in the Images panel of the editor's left sidebar, under the AI generate tab — right next to the stock photo search, for the times stock doesn't have it.

Describing the image

Images are generated by Imagen 4 Ultra, a quality-first model — that's the fixed engine, no model shopping needed. You make two choices:

Aspect ratio — Square, Portrait or Landscape. Match it to the job: Landscape for full-frame backgrounds in a 16:9 video, Portrait for Reels and TikTok overlays, Square when it's an inset element rather than a backdrop.

The prompt — describe what you want to see, concretely. Style, subject, detail, mood: "A photorealistic portrait of an old sea captain, detailed wrinkles, looking at the camera" beats "a sailor". The more visual decisions you make in the prompt, the fewer the model makes for you.

What it costs

Image generation has a flat price of 10 credits per image, shown right on the Generate button's panel before you commit — no estimates, no surprises. Your credit balance updates as soon as the generation runs.

Keep it or spin again

Each run produces one image, presented in a preview: add it to your project, or re-generate. Re-generating runs a fresh generation with the same settings — and costs another 10 credits — so the efficient workflow is to sharpen the prompt when a result misses, rather than re-rolling the same words hoping for luck.

Into the project

Click Add to project and the image lands on your timeline at the playhead position — park the playhead where the image should appear before you add it, and it starts exactly there. The file is stored with your workspace media, so it's yours to reuse.

From that point it's an ordinary image item: drag and resize it on the canvas, trim how long it stays on the timeline, layer it on its own track above your footage, and give it an entrance — Pop, Blur Reveal, Spin Reveal and friends (see Animating captions and elements). A generated background with a subtle Smooth Fade is indistinguishable from stock; a generated sticker with a Pop reads like it was made for the moment — because it was.